What is a credit and how is it used? +
One credit = one contact enriched and activated on a buying signal. When Signal identifies an in-market account and surfaces a contact for your team, that uses one credit. Credits refresh at the start of each billing month and do not roll over.
Can I buy more credits mid-month? +
Yes — top-up credit packs are available at any time from your account dashboard. If you consistently need more credits, upgrading to the next tier is more cost-effective. Contact support to discuss the right fit.
How quickly does Signal connect to my CRM? +
Most teams are live within an hour. Signal uses native OAuth connections to Salesforce, HubSpot, and Apollo — no custom code, no developer needed. Your first in-market account list is typically ready within 24 hours of connecting.
Do I need existing ad accounts? +
Yes — Signal syncs buyer audiences to your existing LinkedIn, Google, or Meta ad accounts. You'll need active accounts on the platforms you want to use. Ad spend stays in your ad platforms as usual; Signal doesn't charge separately for it.
What's the difference between Elite and Pro? +
Elite gives you one CRM, two ad platforms, and 1,000 monthly credits — ideal for teams getting started with buyer visibility. Pro unlocks all CRMs including Apollo, all three ad platforms, advanced intent scoring, and the full attribution dashboard with 3,000 credits. Most active teams choose Pro.
Is there a minimum commitment? +
No minimum on monthly plans — cancel anytime. Annual plans save 20% and are billed upfront. Enterprise contracts are custom and discussed directly with the sales team.